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Set Up Your CRM

3 quick steps and you're ready to grow your business

1
Telegram Bot
2
Branding

🤖 Step 1: Create Your Telegram CRM Bot

Your firm gets its own branded Telegram bot — your agents use it daily to manage leads, pipeline, and follow-ups.

📋 How to create your bot (2 minutes)

1. Open Telegram and search for @BotFather

2. Send /newbot to BotFather

3. Choose a display name for your bot (e.g., Acme Financial CRM)

4. Choose a username ending in "bot" (e.g., AcmeInsuranceBot)

5. BotFather will give you an API Token — copy it and paste below

Open @BotFather on Telegram

💡 Pro Tips

• Use your firm name as the bot name — your clients will see it in WhatsApp-style notifications

• Example: "Krishna Insurance Advisor" or "Sharma Financial Services Bot"

• You can change the bot name, description, and profile photo anytime via @BotFather

The token looks like 1234567890:AAxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxx. Paste the full token from BotFather.

⏳ Waiting for bot token...

💬 Step 2: Connect WhatsApp (Optional)

Send auto-greetings, calculator reports, and policy reminders directly to client WhatsApp.

📋 What you need

WhatsApp Cloud API requires a Meta Business Account and a WhatsApp Business App. If you don't have these yet, follow the setup guide below.

▶️ Watch Setup Guide on YouTube

Once you have your credentials, enter them below:

You'll find these in the Meta Developer Portal → Your App → WhatsApp → API Setup.

Found in Meta Developer Portal → WhatsApp → API Setup → Phone Number ID

Generate a permanent token in Meta Developer Portal → System Users

A secret string you set; must match what you configure in Meta webhook settings

🎨 Step 3: Customize Your Branding

Your brand identity on PDF reports, WhatsApp messages, and client communications.

Shown on PDF report headers and WhatsApp messages

Shown at the bottom of PDF reports and WhatsApp messages

Shown on PDF report headers and footers

Displayed on PDF footers

🎉

You're All Set!

Your CRM is ready. Start adding leads and growing your business.

Quick Start Tips:
  1. Open your CRM bot on Telegram (the one you just created)
  2. Send /start to register as the firm owner
  3. Tap "➕ Add Lead" to add your first prospect
  4. Use "🧮 Calculators" to run financial analyses for clients
  5. Add DOB + Anniversary → auto greetings will fire on those dates!
  6. Record a policy → renewal reminders sent automatically before expiry
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AI-Powered Financial Advisor CRM Platform · sarathi-ai.com

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